Lifecycle Email Marketing

Lifecycle Email Marketing involves sending emails that correspond to the different stages of the customer lifecycle (new subscriber, active user, at-risk churn). Lifecycle Email Marketing is a targeted approach to retain and engage customers throughout their journey.

Lifecycle Email Marketing Tips:

  1. Segment your email list based on where subscribers are in the customer lifecycle.
  2. Tailor email content to address the specific needs and interests of each segment.
  3. Continuously analyze and optimize the performance of your lifecycle emails.